Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Understanding algorithmic liability for automated brand placements is now essential for marketers, publishers, ad tech teams, and legal leaders. As…
Building a synthetic focus group with augmented audiences lets research teams test messaging, concepts, and objections before recruiting costly live…
In 2026, businesses in nearly every sector face the same pressure: grow faster, charge less, and still outperform rivals. That…
Modern growth teams face a persistent operational tension: innovation must move fast, while execution must stay reliable. That is the…
Consumers increasingly rely on personal AI assistants to filter choices, summarize options, and recommend what to buy, trust, or ignore.…
Investors no longer value companies on cash flow alone. Intangibles such as trust, awareness, loyalty, and pricing power can materially…
As organizations race to build smarter products in 2026, data privacy compliance for third party AI model training has become…
Many brands still plan around peaks, promotions, and quarterly resets, but transitioning from seasonal budgeting to always on growth models…
Legal disclosure requirements for sustainability in the UK have become a board-level priority in 2026. Companies now face tighter expectations…
Building a Marketing Center of Excellence within a decentralized organization is one of the most practical ways to improve consistency,…