Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
TikTok’s new US privacy policy reshapes location data, AI logs, and consent — here’s what brands must fix before their next campaign.
A practical guide to EU AI Act Article 50 labeling rules for marketers, with a compliance checklist before the August deadline.
Vermont’s notice-and-cure privacy law forces brands to rethink creator campaign data collection before enforcement begins.
A ten-state legal gate framework for AI voice-cloned creator dubbing that keeps right-of-publicity risk out of your ad pipeline.
A practical compliance framework for selling supplements on TikTok Shop livestreams without drawing FDA warning letters or FTC scrutiny.
The FTC judges AI-assisted UGC by how audiences perceive it, not how it’s made. Here’s how brands should test content before it ships.
A practical blueprint for structuring loyalty program consent so creator referral data and purchase history don’t become a compliance liability.
State algorithmic pricing disclosure laws are colliding with creator discount codes — here’s how brands stay compliant without killing conversion.
When AI feeds remix creator content into new contexts, old disclosures stop working. Here’s when brands legally need fresh ones.
A cross-border creator payment compliance matrix to navigate EU flat parcel duty and divergent VAT after the low-value exemption ended.