Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Navigating alcohol and spirit advertising restrictions is crucial for brands looking to maintain compliance while reaching their audience. With shifting…
Influencer marketing for higher education recruitment is transforming traditional student outreach. By leveraging trusted voices on social platforms, institutions engage…
Understanding the differences between giveaways vs. lotteries is crucial for businesses and creators aiming to engage audiences legally and effectively.…
Internal communication is critical for selling influencer marketing to the C-suite. While influencer strategies deliver real business value, gaining executive…
Internal communication is crucial when presenting influencer marketing to the C-suite. As organizations push for authentic connections and measurable ROI,…
Whitelisting rights are critical in digital marketing, particularly when it comes to understanding who owns the ad account. Brands, agencies,…
The economics of long-term contracts vs. one-offs can define a business’s profitability, stability, and growth trajectory in 2025. In a…
The disclosure requirements for affiliate links in bios are essential for any influencer, marketer, or brand committed to transparency online.…
Creating a tiered reward system for ambassadors can supercharge your brand’s advocacy, turning your most enthusiastic supporters into loyal partners.…
Understanding the concept of exclusivity clauses is essential for anyone entering into business agreements or contracts in 2025. An exclusivity…