Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Understanding how to capture and interpret brand health metrics is essential for any head of brand marketing in 2025. With…
Writing a termination clause for convenience in a vendor contract is a key step to protect your organization’s flexibility in…
Building a marketing operations reporting dashboard for executives enables decision-makers to quickly evaluate performance, uncover insights, and align teams towards…
Music licensing for user-generated content campaigns is critical for brands seeking to harness creativity and social reach while staying compliant.…
Music licensing for user-generated content campaigns can make or break your brand’s online engagement. With copyright laws tightening and social…
Launching a new product? Using influencers to drive sign-ups for a beta program is a smart, scalable strategy in today’s…
ADA compliance for your brand’s video content is no longer optional—it’s essential for legal protection, audience reach, and positive public…
Building a successful affiliate program in 2025 requires more than just signing partners; it takes strategy and insight. Learning how…
Developing products customers truly value is no longer optional; it’s essential for growth. Crafting a customer-centric product development process aligns…
Negotiating a content creation agreement with a freelance videographer is essential for ensuring a successful project and smooth collaboration. This…