Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Pre-clear health and wellness creator claims before GEO surfaces them in AI shopping answers, where mistakes travel fast and stay put.
Vermont’s notice-and-cure privacy law gives brands 60 days to fix social commerce data violations — here’s how to build that compliance runway.
A 90-day governance readiness audit to stress-test controls, kill-switches, and accountability before scaling agentic AI media-buying.
An AI governance charter gives marketing teams data standards, escalation paths, and kill-switches before autonomous tools scale out of control.
A practical 2027 roadmap for reconciling the EU DSA’s addictive-design ruling with US state social media laws in youth-adjacent campaigns.
A practical roadmap for reconciling the EU DSA addictive-design ruling with US state social media laws before youth-adjacent campaigns launch.
How brand legal teams should draft AI agent media-buying indemnification clauses to transfer liability before granting autonomous bidding authority.
When platform AI labels and FTC disclosure rules clash on one post, brands carry the legal risk. Here’s how to reconcile both.
A CFO-ready payback-window model turns creator spend into board-grade math with 60-to-120-day attribution standards that hold up under scrutiny.
A quarterly model for sequencing 2027 budget planning around the amplification-sponsorship crossover point, built for CMOs who report to skeptical CFOs.