Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Understanding a framework for measuring the impact of brand awareness on sales is essential for marketers aiming to maximize ROI…
Measuring the impact of brand awareness on sales remains a strategic priority for marketers in 2025. Knowing how branding influences…
Navigating website terms of service for brands with online communities is essential for legal protection, community trust, and operational clarity.…
Creating a successful marketing plan for a small business with a limited budget may seem daunting, but the right strategy…
A well-crafted limitation of liability clause is essential for safeguarding your business against significant financial and legal risks. A single…
A customer-centric marketing strategy puts your audience at the heart of every decision, driving loyalty and sustainable growth. In 2025,…
Understanding copyright fair use is critical for brands and creators aiming to produce compelling content without legal pitfalls. This guide…
Building a successful B2B SaaS company requires more than a great product—you need a calculated strategy to reach your audience.…
An indemnification clause in a vendor contract can shift significant risk and liability between parties, influencing legal and financial outcomes.…
Building a winning content marketing program is more than publishing articles and hoping for results. A framework for measuring the…