Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Learning how to build a referral program that drives high-quality leads is essential for businesses seeking sustainable growth in 2025.…
Understanding Trademark Law for Brands Trademark law protects distinctive words, names, symbols, or devices that identify and distinguish the source…
A robust framework for conducting a comprehensive competitor analysis enables businesses to outperform rivals, identify market opportunities, and refine their…
Building a high-impact marketing team starts with developing their skills from within. Learning how to create an internal training program…
As businesses increasingly rely on subscription models, understanding how to comply with subscription and automatic renewal laws is more important…
Brand reputation is a crucial intangible asset, yet understanding how to model the financial impact of brand reputation on sales…
Building a customer advocacy program is a proven strategy for transforming loyal fans into powerful promoters who fuel business growth.…
The right of publicity is crucial for anyone in content creation, especially influencers. Understanding how this legal right protects your…
In today’s results-driven marketplace, knowing how to justify your marketing budget with data-driven forecasts is essential for earning stakeholder trust…
ADA compliance is essential for brands aiming to build accessible websites and influencer content. Ensuring ADA compliance protects your business…