Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A practical framework for turning creator spend reporting from CPM vanity metrics into booking and commission attribution CFOs actually trust.
When AI picks the wrong ad format, who pays? A clause-by-clause guide to negotiating liability in XR ONE-style production platform contracts.
A unified affiliate-link disclosure standard for travel creators reduces FTC and EU legal exposure while keeping brand deals scalable across borders.
A CFO-driven micro-creator contract addendum for sales-lift reporting, so brands can prove nano and micro influencer ROI without renegotiating base agreements.
TikTok’s AI Remix can alter sponsored content post-publication—here’s the exact contract language brands need to control the fallout.
How to structure affiliate commerce deals with tracking, terms, and reporting rigorous enough to earn CFO sign-off.
A content-volume-to-launch-rate dashboard reveals how much UGC actually reaches market, turning creator waste into a fixable, budget-defensible metric.
Two-thirds of UGC never ships because of approval bottlenecks, not creative quality — here’s how to fix the workflow.
Why fragmented sales, support, and PR data breaks GEO strategy, and how a unified source of truth drives better AI visibility outcomes.
Google, Meta, and TikTok each define “AI-generated” differently, and mismatched disclosures now trigger real ad account risk.