Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Properly disclosing native advertising is essential for digital marketers and publishers aiming to comply with native advertising guidelines from the…
Building a marketing plan that is both proactive and budget-conscious is crucial for long-term business success in 2025’s competitive landscape.…
Writing clear and effective website terms and conditions for a SaaS product helps protect your business, builds user trust, and…
Creating a customer-centric marketing team that is data-informed sets your business up for long-term success in today’s digital landscape. To…
Alcohol advertising regulations for social media marketing form a critical component of any beverage brand’s digital strategy in 2025. Navigating…
Developing a marketing strategy for a D2C brand focused on community building is vital in 2025, as consumers crave authentic…
Negotiating a master service agreement with a technology consultant is crucial for safeguarding your company’s interests and promoting effective collaboration.…
Measuring the success of your sales enablement technology stack is crucial to optimize sales performance and maximize ROI in today’s…
Understanding how to comply with telemarketing “Do Not Call” lists and regulations is crucial for any organization engaging in outbound…
Building a marketing plan that aligns with your company’s core values is essential for authenticity and long-term growth. By grounding…