Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
When brand creative briefs script specific claims, they can trigger FTC endorser liability. Here’s the legal line and how to stay behind it.
When one holding company can swallow your creator agency overnight, vendor concentration risk becomes a board-level problem, not a procurement footnote.
A marketing risk register that meets enterprise ERM standards turns AI and creator exposure into a governance asset, not a liability.
Renewal season is the last checkpoint to catch AI-clause gaps in creator contracts before they become compliance and IP liabilities.
Should AI governance sit under a Chief AI Officer or inside the CMO’s team? A practical framework for structuring marketing org charts.
Payback windows are shrinking, but always-on creator budgets still win CFO approval when framed as a multi-year asset, not a campaign expense.
Canada’s Competition Bureau is drafting AI-endorsement rules with real fines. Here’s how cross-border brands prepare before enforcement starts.
Most AI vendor indemnification clauses are legal theater. Here’s how to draft one that actually shifts liability when autonomous bidding agents fail.
A quarterly creator program board report template that satisfies marketing KPIs and audit committee scrutiny in one document.
Ignoring platform AI remix rights creates quantifiable legal exposure — here’s a risk model brand legal teams can use today.