Author: Marcus Lane
Marcus Lane
Marcus has spent twelve years working agency-side, running influencer campaigns for everything from DTC startups to Fortune 500 brands. He’s known for deep-dive analysis and hands-on experimentation with every major platform. Marcus is passionate about showing what works (and what flops) through real-world examples.
Linkedin influencer marketing strategies for B2B brands are rapidly transforming how companies generate leads and build industry authority. As decision…
TikTok creator dynamic editing trends for 2025 are redefining how users create, consume, and interact with content. As editing tools…
YouTube creator conversion pathways for ecom brands are rapidly reshaping digital selling strategies in 2025. As online shoppers crave authenticity,…
Instagram creator hooks that trigger instant engagement are crucial for maximizing reach and connecting authentically with your audience. Mastering these…
TikTok creator speed-ramp editing trends are redefining how short-form videos capture and retain attention in 2025. Mastering these dynamic editing…
TikTok creator speed-ramp editing trends are revolutionizing how short videos capture attention in 2025. Mastering this dynamic editing style unlocks…
YouTube creator playlists as brand assets have become essential in building authority, driving engagement, and enhancing channel discoverability in 2025.…
TikTok creator side-by-side formats that convert are revolutionizing brand engagement in 2025. These dynamic layouts—ranging from duets to reaction splits—offer…
Instagram co-creation tools empower brands to work seamlessly with creators and audiences, magnifying reach and engagement in innovative ways. As…
TikTok sound-based creator trends for brands are reshaping digital marketing in 2025. With TikTok’s audio-first culture, leveraging music, sounds, and…