Author: Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
The shift from macro to micro influencers in the beauty industry is transforming how brands reach and resonate with consumers.…
The impact of quiet luxury trend on influencer aesthetics is reshaping the digital landscape in 2025. The subtle shift from…
Social commerce and live shopping are transforming the digital retail landscape as we approach 2026. Businesses and consumers alike are…
The rise of nano-influencers and hyper-local marketing is reshaping digital advertising, as brands seek authentic connections with closely-knit audiences. As…
The impact of de-influencing trend on consumer trust has emerged as a hot topic in the evolving world of social…
Wondering why deep niche creators outperform generalists in today’s digital landscape? As content platforms become more crowded in 2025, specialized…
Realistic daily routine creators are trending in 2025 because people crave authentic, achievable schedules tailored to modern lifestyles. As the…
In 2025, the digital landscape rewards innovation and collaboration more than ever. “Community-built creator content” is rapidly outpacing solo initiatives,…
In 2025, the digital landscape is evolving fast, and mini-expert creators are dominating short-form content. These niche-focused voices capture the…
Humorous creators are gaining traction across industries—winning over audiences, even in typically serious niches. The primary keyword, “humorous creators,” highlights…