Author: Samantha Greene
Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
The no-code movement is revolutionizing how businesses access MarTech tools, putting powerful capabilities into the hands of marketers without programming…
The future of personalization hinges on using AI to predict customer needs, revolutionizing how businesses engage with their audiences. By…
The rise of the subscription economy has fundamentally transformed how businesses deliver value and maintain ongoing relationships with their customers.…
The future of work for marketing agencies is being shaped by the rapid rise of automation. Driven by advancing technologies,…
The rise of the Chief Remote Officer is reshaping how organizations manage distributed teams, especially within marketing departments. As remote…
Web3 and decentralization are transforming digital identity and marketing by reimagining how data, trust, and engagement work online. As we…
The future of omnichannel customer service and support is here, transforming how brands engage, serve, and retain their customers across…
The rise of the sustainable and ethical consumer is shaping how businesses operate, influencing everything from sourcing to packaging. As…
Edge computing is transforming real-time marketing personalization by delivering powerful data processing at lightning speed, right where data is generated.…
The rise of the Chief Data Officer has transformed modern business operations, placing this key executive at the heart of…