Browsing: Case Studies

Launching a product seeding campaign can skyrocket brand visibility, but when it backfires with negative reviews, the consequences can be…

A successful rebranding campaign communicated by influencers can transform a business’s public image and boost customer engagement. In 2025, influencer…

When a promising creator partnership abruptly ends due to creative differences, it leaves both audiences and the industry questioning what…

Leveraging influencers to support a corporate social responsibility initiative has emerged as a powerful strategy for today’s brands. In this…

Organizing an influencer event with high attendance but low social engagement can leave marketing teams reconsidering their strategies. This post-mortem…

Handling a platform algorithm change mid-campaign challenges even the savviest marketers. In this case study, we’ll explore how algorithm shifts…

A post-mortem of a viral stunt that generated buzz but damaged brand reputation offers valuable insight for marketers navigating the…

Discover how a D2C brand transformed its customer experience through a strategic packaging redesign, leveraging insights from creator feedback. This…

Expanding into a new international market is an exciting but complex challenge for brands. This case study explores how a…

Turning a negative influencer review into a positive outcome is not just damage control—it’s a strategic opportunity. In this case…