Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Developing a marketing strategy for a D2C brand focused on community building is vital in 2025, as consumers crave authentic…
Negotiating a master service agreement with a technology consultant is crucial for safeguarding your company’s interests and promoting effective collaboration.…
Measuring the success of your sales enablement technology stack is crucial to optimize sales performance and maximize ROI in today’s…
Understanding how to comply with telemarketing “Do Not Call” lists and regulations is crucial for any organization engaging in outbound…
Building a marketing plan that aligns with your company’s core values is essential for authenticity and long-term growth. By grounding…
Writing a clear and effective data retention policy that is GDPR compliant is now imperative for organizations processing personal data…
Developing a customer journey map that focuses on emotional highs and lows is essential for brands aiming to foster deep,…
Pet food marketing and labeling regulations are crucial for consumer trust, pet health, and business success. Manufacturers and retailers must…
Developing a marketing strategy for a non-profit focused on fundraising events is crucial to reaching your goals and maximizing your…
The process of crafting a brand ambassador agreement covering multiple territories can be complex, yet it’s essential for brands with…