Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Building a strong brand in 2025 requires more than just exceptional products; you need authentic customer advocates driving your message.…
Understanding product liability laws is vital for any brand that sells physical products. These regulations affect how businesses handle safety,…
If you want to stand out locally and grow your revenue, knowing how to create a marketing strategy for a…
Negotiating an exclusivity agreement with a distributor or retailer is a high-stakes process that can transform your product’s reach and…
Implementing a framework for measuring the success of a brand partnership helps companies optimize collaboration, maximize return on investment, and…
International expansion offers vast opportunities, but brings complex legal challenges. To succeed, you must understand how to comply with international…
Building a marketing plan that is aligned with your sales goals is essential for sustainable business growth in 2025. Strategic…
Writing a clear and effective affiliate program agreement is crucial for building trust and transparency in any partnership. This document…
Channel partner programs are essential for organizations aiming to drive indirect sales and expand their reach efficiently. A well-designed partner…
Understanding advertising laws and regulations is essential for marketers who want to build trustworthy brands and avoid costly legal missteps.…