Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Negotiating a Data Processing Agreement (DPA) with an AdTech vendor is essential for protecting your business and ensuring legal compliance…
Implementing a robust framework for measuring the success of a lead nurturing and scoring program is critical for optimizing sales…
Building an effective framework for measuring the success of a lead nurturing and scoring program empowers marketing teams to focus…
Marketing automation platforms are essential for modern businesses, but complying with data privacy laws is now a critical obligation. The…
A marketing calendar as a single source of truth empowers your team, streamlining collaboration and campaign management. Creating an effective…
Creating a clear and enforceable Terms of Use agreement for a mobile game is crucial in 2025, as legal compliance…
Drafting a powerful Terms of Use Agreement for a mobile game is essential in 2025 to protect your rights, foster…
Developing a customer retention strategy that turns customers into fans is vital for brands aiming to grow in 2025. Loyal…
In today’s interconnected world, protecting your innovations, designs, and creative works is vital for business growth and safeguarding assets. Intellectual…
Launching retail channels is a pivotal moment for any D2C company, but success depends on precise planning. A robust marketing…