Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
In 2025, product leaders increasingly inherit marketing teams, budgets, and growth targets without clear playbooks. A solid strategy for managing…
Understanding Compliance For Digital Product Passports In The EU is no longer a niche concern in 2025. It is fast…
In 2025, brands are no longer selling only to people. Software agents, smart devices, and autonomous systems now research, compare,…
In 2025, marketing success depends on more than tools, targeting, and creative flair. Customers judge brands by how they listen,…
Influencer content lasts longer than most reputations, and that mismatch creates real legal and ethical pressure. Navigating Right To Be…
In 2025, growth teams face a familiar problem: every channel claims credit, yet budgets stay finite. The fastest way to…
Understanding The Legal Implications Of Smart Contracts In Marketing matters in 2025 because automation now touches pricing, performance payouts, and…
Understanding The Legal Implications Of Smart Contracts In Marketing is no longer optional in 2025 as brands automate promotions, payments,…
In 2025, brand trust can erode in hours, not months, and the fastest-growing risks are often the least expected. Scenario…
Digital distribution makes it easy to reach global audiences, but it also makes rights management easy to get wrong. How…