Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Navigating the legal ethics of synthetic focus groups is now a core skill for marketing teams using generative AI to…
Synthetic focus groups are reshaping how teams test messages, pricing, and product ideas without recruiting panels. Yet the speed and…
In 2025, brands that rely on a handful of platforms risk sudden reach loss, policy surprises, and rising acquisition costs.…
In 2025, investors and executives want to quantify how reputation, loyalty, and differentiation translate into financial upside. How to model…
Navigating Data Privacy Compliance for Third Party AI Model Training is now a board-level concern in 2025, as regulators, customers,…
Transitioning From Seasonal Budgeting to Always On Growth Models is no longer a “nice to have” in 2025; it’s the…
In 2025, Navigating Legal Disclosure Requirements for Sustainability in the UK has become a board-level priority, not a marketing exercise.…
In 2025, many growth teams need consistency without crushing local autonomy. Building a Marketing Center of Excellence Within a Decentralized…
Understanding Legal Risks in Cross Platform Creator Content Syndication is now essential for creators, agencies, and brands that republish videos,…
In 2025, macro shocks move faster than annual plans. A resilient Strategy for Managing Global Marketing Spend During Macro Instability…