Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Navigating disclosure laws for environmental and ESG marketing claims is now a core skill for brands that want growth without…
In 2025, launching a startup into a crowded category demands more than clever ads and a catchy name. Developing a…
In 2025, brands can generate stunning visuals in seconds, but the legal risks of using AI to mimic a specific…
In 2025, a predictive customer lifetime value model has moved from “nice to have” to essential for teams that want…
In 2025, creator businesses pay talent across dozens of countries, currencies, and banking rails. That reach creates risk when sanctions…
Building a Unified Revenue Operations Framework for 2027 Operations is no longer a side project for high-growth teams. In 2025,…
Understanding FTC Guidelines for Disclosing Synthetic AI Testimonials matters more in 2025 than ever, as AI-generated endorsements flood ads, landing…
Scaling a Fractional Marketing Team to Support Rapid Global Pivots is no longer a niche play for startups; in 2025,…
Scaling a fractional marketing team has become a practical way for modern companies to navigate rapid global pivots without hiring…
In 2025, companies deploy AI agents that negotiate prices, contract terms, and service levels in seconds. That speed creates a…