Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Implementing a thought leadership program can be transformative, but measuring its return on investment (ROI) remains a common challenge. Establishing…
Understanding how to comply with anti-spam laws for cold outreach and prospecting is vital for any business looking to connect…
Building a marketing plan that is resilient to crises and adaptable to fast-changing circumstances is crucial for long-term business success…
Building a marketing plan that is both resilient to crises and adaptable is an essential strategy for organizations aiming to…
Drafting a clear and enforceable independent contractor agreement for marketing services is crucial for protecting both businesses and freelancers in…
Looking to scale your business authentically while deepening engagement? Building a community-led growth strategy that leverages user-generated content delivers just…
Product liability insurance is a vital asset for brands that design, manufacture, or sell physical goods in 2025. As consumer…
Are you looking for guidance on how to create a marketing strategy for a local service business targeting homeowners? A…
An exclusivity agreement for a co-branded product line can propel your brand into new markets while minimizing direct competition. Mastering…
A brand licensing partnership can unlock new revenue streams and broaden market reach, but how do you truly measure success?…