Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Building a crisis simulation workshop for your team equips your organization to respond effectively under pressure, reducing the risks of…
Understanding union rules is essential if you are an influencer or a brand hoping to work with creators. The question…
Budgeting for “whitelisting” vs. “dark posting” fees is crucial for businesses leveraging influencer and social media advertising in 2025. Both…
The Main Street Fairness Act has significantly influenced the way state sales taxes are managed, making big waves among online…
Developing a “clawback” clause for underperforming partners is crucial for safeguarding your business from long-term financial risks and misaligned incentives.…
Sweepstakes bonding plays a crucial role in ensuring the integrity of sweepstakes promotions, especially in high-regulation states like New York…
Managing a product recall involving influencer partners is a high-stakes challenge, demanding transparency, speed, and strategic communication. When influencers have…
Cannabis and CBD companies face tough challenges when trying to promote their products on social media. Navigating cannabis and CBD…
Structuring equity-for-services deals with celebrity creators can supercharge a brand’s growth and visibility when executed properly. These partnerships align incentives…
When natural disasters strike, the importance of handling “force majeure” clauses during natural disasters becomes undeniable for businesses and individuals…