Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
In 2025, macro shocks move faster than annual plans, and marketing leaders feel the pressure first. A practical strategy for…
Environmental and ESG disclosures shape how brands communicate sustainability without misleading customers, investors, or regulators. In 2025, the rules are…
In 2025, founders face a brutal reality: attention is scarce and competitors look interchangeable. Developing a Marketing Framework for Startups…
Legal risks of using AI to mimic a specific artist’s style in ads have moved from theoretical to urgent in…
In 2025, growth teams need more than dashboards; they need foresight. A predictive customer lifetime value model helps you estimate…
In 2025, creator platforms and brands are scaling internationally, but moving money across borders now demands more than fast rails…
Building a Unified Revenue Operations Framework for 2027 is no longer a “nice to have” for growth teams; it is…
Understanding FTC Guidelines for Disclosing Synthetic AI Testimonials matters more in 2025 because generative tools can produce endorsements that look…
In 2025, rapid market shifts, regulatory changes, and sudden demand spikes force teams to move faster across borders. Scaling a…
In 2025, more companies deploy AI agents that negotiate prices, contract terms, and service levels in seconds. Yet the legal…