Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Measuring the ROI of a trade show sponsorship and exhibition is essential for marketers aiming to justify investments and optimize…
Making your website and digital properties accessible is crucial for inclusivity and legal compliance. Understanding how to comply with accessibility…
To stay competitive in today’s market, you need to know how to build a marketing funnel that optimizes for customer…
Drafting a clear and effective Non-Disclosure Agreement (NDA) for agency pitches is crucial to protecting your confidential information and fostering…
To compete in today’s fast-paced market, companies need a product marketing strategy that focuses on customer outcomes. Aligning your efforts…
Every brand faces the risk of a security incident, making a solid data breach response and notification plan crucial. The…
Are you wondering how to create a marketing strategy for a mobile app subscription service? In 2025’s competitive app landscape,…
Understanding how to negotiate a termination for cause clause in an influencer contract is essential in today’s professional landscape. As…
The termination for cause clause in an influencer contract is crucial for both brands and creators, yet often misunderstood. If…
Understanding the true business value of brand awareness is critical for modern marketers. Building an effective framework for measuring the…