Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
In 2026, B2B growth teams are rethinking how they create pipeline. Account orchestration in B2B strategy shifts the focus from…
Brands promoting climate action now face intense scrutiny, making Navigating Disclosure Laws for Sustainability and ESG Reporting Ads a legal…
In 2026, marketers face faster buying cycles, fragmented channels, and constant shifts in demand. That is why transitioning from seasonal…
Understanding legal risks in posthumous creator likeness licensing matters more than ever as brands, studios, estates, and platforms monetize digital…
Posthumous creator likeness licensing sits at the crossroads of intellectual property, privacy, contracts, and public expectations. Estates, brands, studios, and…
Boards in 2026 face a new governance challenge: how to integrate AI tools and invisible algorithmic influence without weakening accountability.…
Environmental and ESG marketing claims can build trust, win customers, and attract investors, but they also create legal exposure when…
Markets can shift in hours, not quarters. Brands that survive disruption rely on agile marketing workflow systems that help teams…
Autonomous AI brand representatives can answer questions, resolve complaints, recommend products, and complete transactions without human review. That efficiency creates…
In 2026, volatility is no longer a temporary disruption; it is the operating environment. A resilient strategy for managing global…