Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Building a high-performing marketing team in a remote-first environment requires strategic planning, robust tools, and a culture of trust. As…
Writing a clear and concise privacy policy for your mobile app is more crucial than ever, as users increasingly demand…
Developing a multi-channel brand awareness strategy is essential for reaching today’s fragmented audiences in 2025. With more consumers jumping between…
Ensuring your business complies with customer testimonial disclosures across platforms is crucial for trust, legal alignment, and credibility. With regulations…
Developing an effective marketing budget allocation model based on funnel stage enables businesses to optimize campaign spend and drive high-quality…
Structuring a master services agreement with a freelance network or platform is vital for businesses seeking reliable, flexible talent solutions.…
When working with a freelance network or platform, understanding how to structure a Master Services Agreement (MSA) is essential for…
A framework for measuring the ROI of a customer success program is no longer a luxury—it’s essential for SaaS and…
Patent trolls, also known as non-practicing entities (NPEs), are causing increasing concern in 2025, targeting brands of all sizes with…
Building a go-to-market strategy for launching in a new geographic region is essential for companies aiming to expand and succeed…