Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Whitelisting ownership is at the heart of modern data management—defining who controls, accesses, and ultimately keeps the data. As organizations…
Conducting a “brand safety” audit on potential partners is now more crucial than ever as reputational risks and digital threats…
Ensuring your brand’s reputation stays intact is crucial in today’s digital world. Conducting a brand safety audit on potential partners…
Businesses developing mobile apps for young audiences must prioritize COPPA compliance. The Children’s Online Privacy Protection Act (COPPA) governs how…
Allocating budget between production and distribution is a critical decision for marketers, filmmakers, and brands aiming to maximize ROI. Striking…
Understanding gift tax implications for high-value seeding is essential for individuals or businesses gifting large assets. The Internal Revenue Service…
Every marketer faces setbacks, making post-mortem analysis of failed campaigns an essential skill for progress. By dissecting what went wrong,…
Understanding how to handle “force majeure” in event contracts is critical for both planners and vendors in 2025. Navigating uncertain…
When drafting or signing event contracts, handling “force majeure” is essential to safeguard your business against unexpected circumstances. Incorporating clear…
Competitive conquesting is a powerful digital marketing strategy that focuses on targeting competitor audiences to capture new customers and grow…