Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Product liability issues in influencer endorsements have rapidly gained importance with the explosion of social media marketing. Brands and influencers…
Customer success stories through influencer narratives are rapidly transforming how brands build trust and achieve growth. By leveraging authentic influencer…
Exclusive influencer deals have become a dominant marketing strategy, but their impact on market competition raises significant antitrust considerations. Brands…
Demand generation through B2B LinkedIn influencers has become a pivotal strategy for businesses seeking high-quality leads and industry authority. As…
Accessibility compliance in influencer video content is crucial for reaching wider audiences and meeting legal requirements. As social media platforms…
Event marketing through influencer ticket giveaways is gaining traction as a winning strategy for boosting attendance and brand visibility. By…
Export control laws shape how businesses and individuals share sensitive goods, technology, and information globally. For brands orchestrating international influencer…
Influencer marketing for healthcare and pharmaceutical brands is reshaping how companies connect with patients and professionals. As regulations evolve and…
Employment law considerations for full-time brand ambassadors are more complex in 2025 as new workplace trends reshape the marketing landscape.…
Influencer marketing for real estate and property development has transformed how agencies and developers connect with buyers and investors. This…