Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Understanding the AARRR pirate metrics framework is essential for effective growth marketing strategies in 2025. This powerful model breaks down…
Creating a legally compliant privacy policy for your website is crucial for protecting your business and building trust with your…
Building long-term business growth begins with making informed decisions, and that starts by setting and managing a realistic marketing budget.…
Launching into a new market segment requires a well-thought-out plan. Knowing how to create a go-to-market strategy for entering a…
Negotiating a Software as a Service (SaaS) agreement for a mission-critical tool requires strategic preparation, understanding key contract provisions, and…
Building an effective customer-led growth (CLG) strategy drives long-term business success by aligning offerings with evolving customer needs. But how…
Complying with “Made in” and country of origin labeling rules for e-commerce is critical for building consumer trust and avoiding…
Creating a successful business strategy requires more than just promotion—your marketing plan must align seamlessly with your company’s product roadmap.…
User-generated content (UGC) drives online engagement, making a clear and effective user-generated content and community policy essential for digital spaces…
Developing a customer-led content strategy that answers their biggest questions is the linchpin to driving engagement and trust in 2025.…