Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A Customer Advisory Council (CAC) can be an unparalleled asset for organizations seeking direct customer insights, but true value comes…
Understanding how to comply with franchise laws in your marketing and advertising is crucial to protecting your business, building consumer…
Staying compliant with franchise laws in your marketing and advertising is essential for protecting your brand, avoiding legal risks, and…
Building a marketing team that is both customer-focused and results-oriented is crucial for success in 2025’s highly competitive landscape. To…
Drafting a robust reseller agreement for your products is essential for protecting your brand, clarifying expectations, and ensuring a successful…
Developing a customer education program that reduces churn is vital for sustained business growth in 2025. With increased competition and…
Building an effective customer education program is a proven strategy to reduce churn and boost loyalty. By empowering users with…
Understanding your consumer rights and a brand’s legal responsibilities is crucial for both shoppers and business owners in 2025. These…
Launching a subscription box business is exciting, but knowing how to create a marketing strategy for a subscription box service…
Learning how to negotiate a joint venture agreement with a strategic partner can unlock remarkable growth opportunities for your business…