Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A strategic brand partnership can unlock growth, expand audiences, and drive revenue—when it’s executed and measured effectively. But how do…
Marketing across borders can unlock huge growth for brands, but only if you’re ready to comply with international marketing laws…
Building a marketing plan that is aligned with your company’s financial goals is vital to maximize the return on every…
Creating a clear and effective affiliate program agreement for SaaS is crucial to set expectations, build trust, and drive long-term…
Building a channel partner program that scales is crucial for organizations aiming to amplify their reach and accelerate revenue growth.…
Food businesses face a complex web of advertising and marketing regulations for the food industry, aimed at protecting consumers and…
Creating a marketing plan for a non-profit organization with a small team can seem daunting, but strategic planning is key…
Negotiating a confidentiality agreement with a potential business partner is crucial for safeguarding your trade secrets and competitive advantage. With…
A customer loyalty and rewards program offers substantial benefits, but proving its financial impact can be challenging. With an effective…
In our interconnected world, knowing how to comply with consumer protection laws in a global marketplace is critical for business…