Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A customer loyalty and rewards program offers substantial benefits, but proving its financial impact can be challenging. With an effective…
In our interconnected world, knowing how to comply with consumer protection laws in a global marketplace is critical for business…
Building a marketing team that is both agile and strategic is vital for thriving in today’s fast-changing digital landscape. By…
A clear and comprehensive cookie policy is essential for gaining user trust, meeting legal obligations, and enhancing your website’s credibility…
Developing a sales enablement content strategy is essential for equipping your sales team with the resources they need to close…
Running a subscription business online requires more than just a great product. Understanding e-commerce laws for subscription-based businesses is crucial…
Developing a robust marketing strategy for a B2B professional services firm requires both strategic thinking and industry-specific insight. Mastering this…
Negotiating a data processing agreement (DPA) with a marketing agency has become essential for businesses that value privacy compliance and…
Every modern marketer knows that a measurable lead nurturing program is essential for scalable business growth. Yet, determining what truly…
With remote work now the norm, businesses must know how to comply with data privacy laws in a remote work…