Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A well-structured framework for measuring the success of a customer advisory board meeting helps organizations prove real value to both…
Complying with franchise regulations for marketing materials is essential for every franchisee and franchisor aiming to build trust, maintain consistency,…
Building a marketing team that is both data-proficient and creative is vital for brands aiming to thrive in a dynamic…
Crafting a clear reseller agreement defining territories and exclusivity is critical for protecting your business, minimizing disputes, and fostering strong…
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Understanding your consumer rights regarding warranties and guarantees can save you time, money, and stress when making purchases in 2025.…
Developing a marketing strategy for a subscription app is crucial for sustainable growth and long-term profitability. With increasing competition in…
Negotiating a joint venture agreement for international expansion can open up powerful new markets and opportunities, but it’s a complex…
Measuring the ROI of a brand advocacy program is essential for businesses that invest in building long-term trust and customer…
Staying compliant with anti-spam laws for transactional emails is essential for businesses aiming to maintain trust and avoid costly penalties.…