Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A clear Website Terms of Service is vital for brands with subscription models, shaping user expectations and legal boundaries online.…
Launching a new product line can redefine a D2C brand’s growth trajectory, but without a robust go-to-market plan, even the…
Negotiating an indemnification clause in a co-marketing agreement is critical for protecting your business from unexpected liabilities. Done right, it…
Understanding a reliable framework for measuring the business impact of customer education is essential for organizations looking to maximize the…
Understanding fair use in copyright law is crucial when sharing memes and viral content online. As digital creativity surges in…
Building a high-performing marketing team with a hybrid work model is crucial for businesses looking to achieve sustained growth in…
Drafting a privacy policy for your e-commerce site is essential not just for legal compliance but also for building customer…
Developing a multi-channel customer acquisition strategy is essential for businesses seeking sustainable growth in 2025’s competitive digital landscape. Leveraging diverse…
Understanding how to comply with customer review platform guidelines is essential for any business seeking to build trust and a…
Setting the right marketing budget can make or break your business strategy. Learning how to create a marketing budget using…