Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
The ROI of a brand community and forum is more crucial than ever for organizations aiming to build loyalty and…
Complying with environmental claims and sustainability marketing regulations is critical for brands seeking to build trust while avoiding costly legal…
Building a marketing plan that is both scalable and efficient is essential for businesses striving for growth in 2025. To…
Every thriving business needs a foundation for growth, and knowing how to build a marketing plan that is both scalable…
Crafting a clear and effective influencer agreement for product seeding is crucial to building successful brand partnerships and protecting your…
Looking to maximize your marketing ROI and reach new audiences? A winning co-marketing strategy that leverages each partner’s strengths can…
Sweepstakes and contest laws for social media campaigns present unique compliance challenges in 2025. Brands aiming to boost engagement and…
Creating a marketing strategy for a B2C marketplace connecting buyers and sellers requires a targeted approach to stand out in…
Understanding how to negotiate a licensing agreement for using patented technology in your product can determine your company’s future success…
A clear framework for measuring the success of a Customer Advisory Board and its impact is vital for organizations looking…