Browsing: Case Studies

Charlotte Tilbury’s virtual try-on rollout shows how brands can scale biometric AR features without repeating the litigation mistakes of 2019-era face-scan tech.

L’Oréal Luxe built an AI-native attribution graph blending deterministic and probabilistic data to prove creator ROI at scale.

Duolingo’s regional TikTok accounts prove localization and brand voice consistency aren’t opposites — here’s the operational playbook.

Costco proves brand loyalty can outperform paid influencer programs entirely—here’s what marketers can actually learn from it.

Gymshark turns everyday customer content into paid ads via creator whitelisting, cutting CPAs while keeping the brand’s organic voice intact.

Mustr’s platform treats journalists and bloggers as measurable media assets, closing the gap between PR relations and influencer ROI reporting.

Zara turns local shoppers into store scouts, using nano-creator walkthroughs to drive foot traffic without spending a cent on ads.

Prime Hydration used Logan Paul and KSI’s creator network to out-execute Gatorade on convenience store velocity, not just social reach.

Fenty Beauty’s shade-range micro-creator strategy still drives category leadership five years on. Here’s the brand playbook behind it.

Blueland turned bathroom cabinets into brand billboards by paying nano-creators for home tours, building a refill category from scratch.