Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Measuring the ROI of an experiential marketing program is crucial as brands aim to justify investments and refine future strategies.…
Ensuring your live and virtual events comply with accessibility standards is not just ethical—it’s legally and commercially vital in 2025.…
Building a marketing funnel for a subscription-based e-commerce brand is essential for driving conversions, boosting recurring revenue, and fostering customer…
Drafting a clear and effective non-disclosure agreement for product collaborations is essential in today’s innovation-driven business world. Such agreements protect…
Building a strong product marketing and sales enablement partnership is essential for driving consistent revenue growth. By aligning these two…
Understanding and complying with data breach notification laws is crucial for marketers managing customer data in 2025. As privacy expectations…
Building a thriving app requires more than just coding and launching it. Knowing how to create a marketing strategy for…
Master Service Agreements (MSAs) form the backbone of long-term business partnerships, but the termination for cause clause is often a…
A framework for measuring the impact of brand awareness on sales velocity is increasingly crucial for businesses seeking sustainable growth.…
Navigating the legal complexities of data transfer and privacy laws between the EU and US is essential for businesses operating…