Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
AI creator rate setting is reshaping payouts, but hidden bias and thin disclosure could expose brands to gig-law liability.
Why flat fee creator deals are losing board confidence, and the performance based compensation model that rebuilds it.
A youth privacy risk checklist for teen shoppable drops, covering COPPA gaps, state teen data laws, and dark pattern liability.
A practical framework for structuring shared creator pools across sister brands without triggering exclusivity disputes or legal exposure.
A practical legal framework for verifying vendor “real time” AI forecasting claims, closing disclaimer gaps, and avoiding FTC exposure.
A practical framework for CFOs to amortize consumption-based AI martech costs across budget lines without distorting ROI math.
Real time customer pipelines feeding AI models create new data breach notification obligations that most brand and legal teams haven’t mapped yet.
Section 5 bans “unfair or deceptive” practices, and AI recommendation engines that push margin over relevance may already be violating it.
A practical guide to building a creator economy P&L that finance actually trusts, from cost taxonomy to revenue attribution.
One creator post crossing search, social, and affiliate can trigger three separate FTC disclosure standards at once. Here’s how to cover all of them.