Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Negotiating a Software as a Service (SaaS) agreement with a vendor is a crucial business step that impacts cost, scalability,…
Implementing a customer-led growth strategy can transform your organization, but understanding its true impact requires a clear measurement framework. Crafting…
Understanding how to comply with “Made in” and country of origin labeling regulations is essential for legal and reputational reasons…
Building a marketing plan that is aligned with your product roadmap is essential for maximizing growth, ensuring consistency, and delivering…
User-generated content (UGC) can drive engagement, build trust, and boost SEO, but without a clear and effective user-generated content (UGC)…
Building a customer-led content strategy for your blog ensures every post resonates with your target audience, drives engagement, and supports…
Understanding real estate marketing and advertising regulations is crucial for agents, brokers, and property managers who want to succeed and…
To thrive in a competitive tech landscape, B2B SaaS startups must learn how to create a marketing strategy that drives…
Looking to master how to negotiate an advertising insertion order (IO) with a publisher? Whether you’re representing a brand or…
Implementing a successful customer advocacy program can fuel business growth, but quantifying its financial impact remains a challenge for many…