Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
How brands should draft data minimization clauses with TikTok Shop and Instagram Shopping vendors under new FTC guidance.
A practical legal framework for auditing AI-generated nutrition and supplement claims in creator content before the FDA sends a warning letter.
A cross-functional escalation matrix stops FTC, state AG, and platform violations from colliding into one uncoordinated crisis.
Wellness creator campaigns now sit at the intersection of federal AI health ad rules and a patchwork of state telehealth advertising law.
A practical compliance checklist for brands letting AI agents auto-negotiate creator rates without human sign-off before contract execution.
A pre-flight legal and creative checklist for AI ad assets catches disclosure gaps and IP risk before platforms — or regulators — do.
A sign-off matrix for AI-drafted creator contracts closes liability gaps before legal, finance, and brand safety find them the hard way.
A practical compliance checklist for brands as AI shopping agents start recommending, comparing, and buying products on consumers’ behalf.
When TikTok’s “AI-generated” tag conflicts with your #ad disclosure, the FTC still holds brands liable. Here’s how to reconcile both.
A right-of-audit clause is worthless if it can’t reach the clipping networks re-distributing your content without a signed contract.