Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Learning how to negotiate a joint venture agreement to co-develop a new product can be the key to unlocking innovation…
Measuring the ROI of a public relations and earned media program is no longer optional in the data-driven landscape of…
Email marketing remains one of the most effective ways for businesses to connect with prospects and clients. However, to succeed…
To thrive in today’s constant change, businesses need a marketing plan that is both flexible and resilient. Building such a…
Whether you’re hiring or providing specialized services, understanding how to write a clear and enforceable independent contractor and freelancer agreement…
Creating a clear and enforceable independent contractor and freelancer agreement is crucial for protecting your business and ensuring smooth collaborations.…
Developing a community-led growth strategy for a B2C brand empowers your customers to become advocates, fueling sustainable and authentic expansion.…
Understanding product liability and safety regulations is essential for e-commerce brands looking to build trustworthy businesses and avoid costly lawsuits.…
Developing a robust marketing strategy for a local service-based business is essential to attract more customers in a competitive area.…
Knowing how to negotiate an exclusivity agreement with a key channel partner can make a huge difference in your company’s…