Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A practical framework for building a data minimization policy that keeps loyalty program data safe when shared with creator affiliate platforms.
Q4 2026 renewals are the last checkpoint before AI remix disputes hit brands hard—here’s how to audit contracts before you sign.
Meta’s Android tracking lawsuit exposes advertiser liability risks around consent data — here’s what brands must audit now.
Meta’s forced algorithmic overhaul under the DSA is reshaping ad targeting in the EU — here’s what brands must rebuild before 2026 campaigns launch.
TikTok’s AI-generated video overlay tags are reshaping sponsored content visibility. Here’s what brands must audit before their next campaign flight.
Meta’s AI ad disclosure mandate is live. Here’s the step-by-step compliance workflow brand teams need before enforcement hits.
A practical framework for quantifying AI agent media-buying risk before granting autonomous spend authority, with a ready-to-use risk register entry.
Remix features can warp sponsored content overnight. Here’s how to draft indemnification language that assigns risk before it happens, not after.
A three-year marketing budget model for the 2027 crossover, when creator spend overtakes traditional sponsorship fees.
A ready-to-use business case template for reallocating creator budget from reach metrics to CPA and sales-lift attribution, built for CFO sign-off.