Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A practical audit framework for legal teams to close FTC material connection gaps in whitelisting agreements before Q4 renewals lock in liability.
A cross-platform disclosure matrix reconciles TikTok, Instagram, YouTube, and LinkedIn ad-labeling rules so brands avoid FTC and platform penalties.
A data minimization addendum protects TikTok Shop merchants from state privacy penalties by limiting what creator and customer data actually gets collected.
A practical checklist for meeting Instagram’s buy-moment caption rules on price, availability, and offer disclosures before checkout goes live.
The FTC’s Handy Technologies fee disclosure case sets a precedent brands can’t ignore when auditing creator affiliate commission transparency.
Pre-clear health and wellness creator claims before GEO surfaces them in AI shopping answers, where mistakes travel fast and stay put.
Vermont’s notice-and-cure privacy law gives brands 60 days to fix social commerce data violations — here’s how to build that compliance runway.
A 90-day governance readiness audit to stress-test controls, kill-switches, and accountability before scaling agentic AI media-buying.
An AI governance charter gives marketing teams data standards, escalation paths, and kill-switches before autonomous tools scale out of control.
A practical 2027 roadmap for reconciling the EU DSA’s addictive-design ruling with US state social media laws in youth-adjacent campaigns.