Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Handling morality clauses in political election cycles has become increasingly complex, with heightened scrutiny of candidates’ personal and professional conduct.…
Building a cross-functional influencer council internally can unlock hidden expertise, foster collaboration, and help your organization respond rapidly to emerging…
The Main Street Fairness Act continues to shape affiliate marketing in 2025 by addressing how online sales tax is collected…
Developing a code of conduct for brand ambassadors is essential for maintaining brand reputation, ensuring compliance, and fostering genuine advocacy.…
Understanding YouTube’s “Made for Kids” content rules under COPPA is crucial for creators and brands aiming to thrive on the…
Looking to secure your content’s originality? Learning how to conduct a reverse image search audit for exclusivity is crucial in…
In the evolving world of consumer insights, the role of influencers in product focus groups has become increasingly pivotal. Brands…
Contest bonding for high-value prizes is a crucial aspect of ensuring legal compliance and maintaining trust with participants. Understanding the…
Identifying “lookalike” influencers to scale success is a proven strategy for brands aiming to maximize ROI from influencer partnerships. This…
Whitelisting ownership is at the heart of modern data management—defining who controls, accesses, and ultimately keeps the data. As organizations…