Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Understanding cohort analysis for better customer retention insights is crucial for businesses aiming to thrive in competitive markets. This advanced…
Understanding how to calculate and improve your customer acquisition cost (CAC) is essential for every business striving for sustainable growth.…
Implementing a scalable A/B testing framework for e-commerce growth is essential for businesses seeking a competitive edge in 2025. As…
Successfully negotiating a SaaS agreement focusing on data security and privacy is vital for safeguarding your organization’s sensitive information. With…
A strong framework for measuring the success of a CLG program focused on virality can determine whether your community-led growth…
Ensuring correct “Made in” labeling for products assembled internationally is crucial for businesses navigating global supply chains. This process helps…
Crafting a robust marketing plan aligned with your sales enablement strategy is crucial for driving growth and revenue in 2025.…
Learning how to write a clear UGC policy that protects your brand legally is essential as user-generated content becomes central…
A customer-led content strategy ensures your messaging deeply resonates with your audience—driven by what they actually want. By tapping into…
Real estate advertising disclosures and compliance are essential in today’s competitive property market. Understanding these requirements ensures your ads build…