Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A state-by-state compliance matrix for under-16 creator marketing, built for brands navigating US patchwork law after UK and Australia bans.
A practical clause-drafting guide for deepfake endorsement risk under New York’s synthetic performer law, built for brand and agency legal teams.
Nano-creator seeding at scale creates real gift-tax exposure — here’s how brands should track, value, and report product gifting under IRS rules.
A compliance audit framework for when brand script control over creator content triggers direct FTC liability for product claims.
When brand script approval gets too granular, the brand — not the creator — becomes liable for FTC product claims. Here’s the audit.
A month-by-month roadmap for moving from agency-of-record to hybrid in-house creator management without breaking live campaigns.
A state-by-state compliance checklist for reconciling synthetic performer disclosure laws with FTC standards in one national AI ad campaign.
When brands touch scriptwriting, material connection rules change fast — here’s the practical test for AI-assisted creator content liability.
A 2026 compliance matrix for brand legal teams reconciling Vermont, Colorado, and Delaware data broker laws with creator targeting programs.
Learn how to build an AI agent override protocol that forces human review before autonomous bidding tools overspend on creator campaigns.