Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Performing a full-funnel content audit is essential for brands aiming to maximize their digital impact and drive measurable growth. By…
Understanding how to comply with subscription renewal and cancellation laws is vital for any business offering recurring services in 2025.…
Understanding how to model the impact of market share on profitability is vital for business leaders seeking sustainable growth in…
A comprehensive retainer agreement for ongoing consulting services provides clarity, reduces disputes, and builds long-term trust between consultants and clients.…
Learning how to build a customer loyalty program that drives repeat business can make or break your long-term success. A…
The right to be forgotten laws are reshaping digital marketing, requiring brands to rethink how they collect, store, and use…
Gaining approval for a MarTech investment from your CFO can be challenging, yet it’s crucial for marketers determined to stay…
Learning how to negotiate a freelance writing or design contract is a crucial skill for creatives seeking to protect their…
Building a cross-functional product launch team can mean the difference between market buzz and missed opportunity. By assembling the right…
Businesses seeking to engage customers via text must follow strict guidelines—known as the Telephone Consumer Protection Act (TCPA). Understanding how…