Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Building a marketing plan that is both resilient to crises and adaptable is an essential strategy for organizations aiming to…
Drafting a clear and enforceable independent contractor agreement for marketing services is crucial for protecting both businesses and freelancers in…
Looking to scale your business authentically while deepening engagement? Building a community-led growth strategy that leverages user-generated content delivers just…
Product liability insurance is a vital asset for brands that design, manufacture, or sell physical goods in 2025. As consumer…
Are you looking for guidance on how to create a marketing strategy for a local service business targeting homeowners? A…
An exclusivity agreement for a co-branded product line can propel your brand into new markets while minimizing direct competition. Mastering…
A brand licensing partnership can unlock new revenue streams and broaden market reach, but how do you truly measure success?…
Expanding across borders brings new opportunities—and risks. To preserve reputation and avoid legal pitfalls, understanding how to comply with international…
Building a marketing plan that is aligned with your customer success goals is crucial for sustainable business growth in 2025.…
Establishing a clear and effective affiliate program agreement for influencers is vital for building trust and ensuring mutually beneficial partnerships.…