Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Strategic Planning for the Transition to Always On Agentic Interaction is no longer a speculative agenda item; in 2025 it…
Customer data fuels personalization, fraud prevention, and support, yet regulators increasingly expect restraint. This guide to Navigating Data Minimization Laws…
In 2025, brands face an attention economy where broad impressions rarely translate into outcomes. Transitioning From Mass Reach to Hyper…
Understanding New Disclosure Rules for AI Generated Influencer Likeness is now essential for brands, creators, agencies, and platforms navigating fast-moving…
In 2025, marketing leaders are redesigning teams to keep pace with AI systems that can plan, execute, and learn. Architecting…
In 2025, brands can recreate beloved mascots, spokescharacters, and founders using generative tools, but the legal ground is complex. Legal…
In 2025, many brands still rely on big goal loyalty programs that ask customers to wait months for a meaningful…
Navigating the EU AI Act Compliance Requirements for 2026 is now a board-level priority for organisations building, buying, or deploying…
Machine readable content for autonomous AI shoppers is now the foundation of modern ecommerce discovery in 2025. AI agents compare…
Strategy for contextual content and marketing for the users current mood is how modern brands stay relevant in 2025 without…