Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Crafting a clear and effective privacy notice for your marketing activities is crucial for building customer trust and ensuring legal…
Building a customer-centric culture within your marketing team has become essential in 2025 as brands strive to stand out in…
Financial services marketing and advertising regulations are crucial for firms seeking to build trust and avoid costly penalties. As rules…
Building an effective marketing strategy for a B2B technology company is crucial for standing out in a crowded market. With…
Learning how to negotiate a co-marketing agreement with a partner brand can unlock valuable new audiences and maximize campaign ROI.…
Discovering a reliable framework for measuring the success of an Account-Based Marketing (ABM) program is essential for B2B marketers striving…
The food and beverage industry is under constant scrutiny, making “how to comply with food and beverage advertising and labeling…
Building a marketing plan that is both strategic and tactical is crucial for businesses aiming to compete in 2025’s dynamic…
Writing a clear and effective website accessibility statement is essential for organizations aiming to comply with regulations and build trust…
Developing a product-led growth strategy for your SaaS business is essential to driving sustainable user acquisition, retention, and expansion. By…