Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A tiered escalation protocol catches undisclosed sponsorships before NAD or the FTC does, cutting legal exposure and reputational fallout.
A practical framework for disclosing auto-renewing discount codes in creator affiliate links without triggering FTC deceptive-pricing violations.
A practical compliance audit framework for meeting Vermont’s pre-cure notification rules before the 60-day clock starts on privacy complaints.
A step-by-step guide to building a payback-window model for micro-creator commissions that survives CFO scrutiny.
State synthetic performer disclosure laws now collide with FTC rules the moment one AI-assisted ad airs nationally. Here’s how to reconcile them.
TikTok’s generative remix can alter sponsored content after it airs. Here’s how brands should draft AI remix consent clauses to control the risk.
A three-year zero-based budgeting framework for shifting creator spend from flat fees to commission, with quarterly milestones CFOs will approve.
A practical cross-border tax withholding checklist for brands paying nano and micro creators as global gig-reporting rules tighten.
A practical audit framework for brands running youth-adjacent creator campaigns as UK and Australia enforcement tightens.
A practical guide to building a data minimization addendum that shields brands from state privacy sweeps targeting creator affiliate platforms.